SHOPOLOGY: The Retail Show with Louise Grimmer
Dive into the art + science of retail and shopping behaviour. SHOPOLOGY is hosted by retail expert and commentator Dr Louise Grimmer. Louise is a retail researcher, columnist, advisor and broadcaster. She is Director of retail consultancy Shopology (www.shopology.com.au), works as a retail academic at the University of Tasmania and writes the 'Retail Therapy' Column for TasWeekend.
Join Louise as she delves into the world of shopping and consumer behaviour, and interviews a fascinating range of industry experts, practitioners, and researchers. From online shopping to experiential stores, the corner store to the shopping mall, and all things retail tech and trends, tune in for insightful analysis and lively discussion on the world of retailing and shoppers. This podcast is for anyone involved in the retail industry, as well as government, academics and consumers.
SHOPOLOGY: The Retail Show with Louise Grimmer
1. Covid19 and shifting physical retailing online
On this week’s show we take a look at how Coronavirus has changed the way we shop, and ask will online shopping become the new normal? To discuss these issues and many more facing the retail sector, Louise is joined by special guest, retail expert Professor Gary Mortimer. Gary is Professor of Marketing and Consumer Behaviour in the Business School at Queensland University of Technology.
And we speak with independent Hobart retailer Todd Morrison from Destination Cellars, who had to very quickly shift the store's physical product tasting events to an online-only format as a result of social distancing restrictions. How do virtual tasting events actually work in an online format and are they successful?
All this plus the weekly retail news roundup.
*SHOPOLOGY originally airs as a radio show on Edge Radio www.edgeradio.org.au
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Visit our website for more information about Louise Grimmer and the retail consultancy Shopology - www.shopology.com.au
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